NFL Virtual Draft Shatters Viewing Records
The NFL virtual draft shatters viewing records. Due to the coronavirus pandemic. The NFL had to cancel its traditional draft. Which would have been held in Las Vegas. Instead of the traditional draft. The league settled for a virtual one in accordance to social distancing rules.
Even though the draft was held virtually. It was a big success, reaching a record 55 million viewers over three days on ABC, ESPN, NFL Network, ESPN Deportes and digital channels.
According to the NFL, each day of the draft set records. An average audience of more than 15.6 million viewers watched Round 1 on Thursday. Up 37% over 2019. More than 8.2 million watched Rounds 2 and 3 on Friday, up 40% over 2019, and Saturday’s coverage of Rounds 4-7 averaged more than 4.2 million viewers, up 32% over 2019.
NFL Virtual Draft 2020
Due to the coronavirus, NFL commissioner Roger Goodell announced picks from a studio in his basement, with more than 600 camera feeds in the homes of 85 draft prospects, 32 head coaches and general managers, as well as fans and college football coaches.
“I couldn’t be more proud of the efforts and collaboration of our clubs, league personnel, and our partners to conduct an efficient Draft and share an unforgettable experience with millions of fans during these uncertain times,” Goodell said in a statement.
“This Draft is the latest chapter in the NFL’s storied history of lifting the spirit of America. Unifying people. In addition to celebrating the accomplishments of so many talented young men, we were pleased that this unique Draft helped shine a light on today’s true heroes. The healthcare workers, first responders, and countless others on the front lines in the battle against COVID-19. We are also grateful to all those who contributed to the NFL family’s fundraising efforts.”